Own a BBL Station. Build a business that runs on refills.
The Egyptian home care market is massive, underpenetrated, and ready for disruption. Two franchise formats. Full supply chain support. National expansion underway in 2026.
A market ripe for disruption. A brand positioned to capture it.
The global shift toward sustainability and value is accelerating. BBL is the brand positioned to capture it — and we're looking for partners to grow with.
Natex offers two franchise formats designed for different investment levels and locations. Getting in early means lower entry costs and preferred territory positioning.
Two formats. One brand.
Your business.
Choose the format that fits your location, investment level, and ambitions.
The Full
BBL Store
A full-concept BBL retail store offering the complete product range, DVM refill stations, and in-store consultation. The flagship format.
- Standalone retail units in residential areas
- High foot-traffic commercial corridors
- Community shopping strips and neighbourhood retail
- Full product catalogue (45+ SKUs)
- 1–2 DVM stations with IoT dashboard access
- Store design and fit-out guidelines (4–12 sqm)
- Staff training programme
- Ongoing supply at franchise pricing
- Marketing and brand support from Natex
- Access to BBL app loyalty platform
The Refill
Partition
A compact DVM-only station designed to sit inside an existing retail environment. Minimal footprint, maximum reach. Revenue-sharing with the host venue.
- Supermarket chains (Carrefour, Spinneys, etc.)
- Petrol station forecourts
- Pharmacies and health stores
- Office and residential building lobbies
- 1 DVM station (1.9m × 1m footprint)
- Remote monitoring and restocking alerts
- Revenue-sharing model with host venue
- Brand signage and installation by Natex
Direct bulk supply for business clients.
Beyond franchise, Natex supplies bulk home care and personal care products directly to business clients across hospitality, healthcare, corporate, and more.
20L, 50L, and 200L bulk containers across all product lines. Consistent supply backed by in-house manufacturing.
Custom label and private-label options available. Your brand on Natex quality — for hotels, chains, and corporate clients.
Competitive unit pricing with tiered volume discounts. The more you order, the better your margin.
A dedicated account manager for every B2B client. Consistent supply chain with zero third-party dependency.
Four reasons to get in early.
We own the supply chain, the technology, and the brand. You own your territory.
From formula to finished product, Natex controls manufacturing. Consistent quality, reliable supply, and margins not dependent on third-party producers.
Our DVMs are proprietary. No licensing fees to a third party. The unit economics of each station are clean and transparent — what you see is what you earn.
Our 2026 plan calls for national expansion. Getting in early means lower entry costs and preferred territory positioning before markets are saturated.
From setup to ongoing operations, our team handles training, supply, marketing, and technical support for every partner. You don't build this alone.